Branding and Marketing
Other than driving by, how will people find you? Will they want to come in when they do? Have you planned on capitol specifically for marketing purposes? What separates you from the competition? What do your customers think of when your business name comes up?
The culture of any business and the philosophy of the leadership are often reflected in the details. Often even down to the concept name and logo. What will be your "brand?"
Click on these links for information and help as you market your new restaurant: